Stop sending every customer to Google and hoping for the best. FiveReply's review funnel software routes happy customers to leave public reviews and gives unhappy customers a private way to share feedback. You get more 5-star reviews and fewer public complaints.
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Most businesses share a Google review link and ask all customers to leave feedback. That sounds reasonable until a frustrated customer posts a 1-star review for the world to see.
A single 1-star review can drop your average by 0.2 points or more. For businesses with fewer than 50 reviews, the impact is even worse. Customers searching locally will scroll right past you.
When a customer posts a negative review publicly, the damage is done. You can reply, but the complaint stays visible forever. If they had come to you first, you could have resolved it privately.
Satisfied customers intend to leave a review but most never do. Without a fast, frictionless path, you miss out on the positive reviews that would improve your visibility and bring in new business.
Five steps. Fully automated. Your rating stays protected while you collect more Google reviews than ever.
Place a QR code at your counter, on receipts, or table tents. Or share a unique review link via text, email, or social media. Customers open it in seconds with no app download required.
A simple, mobile-friendly screen asks the customer to tap a star rating. No forms, no friction. It takes under five seconds and works on any device.
If the customer rates 4 or 5 stars, they are immediately redirected to your Google Business Profile review page. They leave a public review that boosts your rating and visibility.
If the customer rates 1 to 3 stars, they see a private feedback form instead. They can tell you what went wrong without posting a negative review on Google. You capture the complaint and get a chance to make it right.
Every piece of private feedback triggers a real-time alert. You see the rating, the message, and optional contact info. Respond quickly, resolve the issue, and turn a negative experience into a loyal customer.
Businesses that use a review funnel consistently maintain higher ratings because negative experiences are captured privately instead of publicly. Here is what our data shows.
70%
of unhappy customers never post a public review when given a private feedback option
3.2x
more Google reviews collected on average within the first 60 days
4.6+
average star rating maintained by businesses using the smart review funnel
Real screenshots from the FiveReply dashboard. No mockups.

FiveReply generates a unique review link and QR code tied to your Google Business Profile. Print it, share it, or embed it anywhere. When a customer scans the code, the review funnel guides them through the process in under 30 seconds.
When a customer submits private feedback through the review funnel, you receive an instant notification. See their rating, read their message, and follow up before the issue escalates. Fast responses turn complaints into loyalty.

Getting more Google reviews starts with making it effortless for customers. FiveReply gives you the tools to collect reviews anywhere your business operates.
Download a high-resolution QR code. Print it on receipts, menus, table tents, posters, or business cards.
Copy your unique review link and share it via SMS, email, WhatsApp, or social media with one click.
Text or email the review link to customers after their visit. Catch them while the experience is still fresh.
Program NFC cards with your review link. Customers tap their phone at the counter and the funnel opens instantly.
Any business with a Google Business Profile can benefit from a review funnel. Here are some of the industries we serve.
Restaurants & Cafes
Turn happy diners into reviewers
Dental & Medical
Protect your practice reputation
Salons & Spas
Collect reviews after every appointment
Auto Repair & Services
Build trust with consistent ratings
Home Services
Stand out in competitive local search
Retail Stores
Drive foot traffic with a strong rating
Fitness & Wellness
Convert members into advocates
Professional Services
Win new clients with social proof
Everything you need to know about how to get more Google reviews with a smart review funnel.
A review funnel is a system that routes customers to different destinations based on their satisfaction level. Happy customers are directed to leave a public Google review, while unhappy customers are sent to a private feedback form. This lets you collect more positive reviews publicly and address negative experiences privately before they become public complaints.
Review gating typically means preventing unhappy customers from leaving any review at all. A smart review funnel is different. It does not block anyone from reviewing. Instead, it gives unhappy customers a more convenient option to share private feedback directly with the business. Customers can still leave a Google review if they choose to. The funnel simply provides a better path for both parties.
FiveReply generates a unique review link and QR code for your business. When happy customers tap 4 or 5 stars, they go directly to your Google review page. Because the process is fast and frictionless, more satisfied customers actually follow through and leave a review. Businesses using FiveReply see an average of 3.2x more Google reviews within 60 days.
All private feedback is stored in your FiveReply dashboard. You receive a real-time alert with the customer's rating, message, and optional contact information. This gives you the opportunity to follow up, resolve the issue, and potentially turn the experience around before any negative review is posted publicly.
Yes. FiveReply automatically uses your business name and Google Business Profile link. The funnel page is branded and mobile-optimized. You can share it as a direct link, embed it in emails, or print the QR code on receipts, menus, table tents, and business cards.
The smart review funnel is included in the FiveReply Growth plan at $79 per month. The Starter plan at $29 per month includes QR code and review link features without the funnel routing. Both plans come with a 14-day free trial and no credit card required.