Salon Review Management
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Your salon's reputation is built one review at a time. FiveReply helps you collect more 5-star Google reviews, respond to every client with AI-drafted replies, and understand exactly what clients love about your stylists, services, and atmosphere. From QR codes at your reception desk to sentiment analysis for service quality, stylist skills, and ambiance — everything you need to manage your salon reputation in one dashboard.
No credit card required. Set up in under 5 minutes.
Why Google Reviews Make or Break Salons
Clients trust Google reviews more than any advertisement. Your salon's star rating and review count determine whether someone books an appointment or scrolls to a competitor down the street.
of clients check online reviews before booking a salon appointment. Your Google rating is the first impression most new clients will have of your salon before they ever walk through the door.
Salons with a 4.5-star rating or higher attract significantly more new bookings than competitors with lower ratings. In the beauty industry, half a star can mean the difference between a full appointment book and empty chairs.
of consumers say that positive reviews make them trust a local business more. For salons, trust is everything — clients need to feel confident before letting someone touch their hair, skin, or nails.
of customers expect a response to their review within a week. For salons, responding quickly shows you care about the client experience and builds the personal connection that keeps clients coming back.
Built for Salons: Know What Clients Really Think
FiveReply's AI reads every review and scores sentiment across six salon-specific categories. Stop guessing why your rating changed and start making data-driven decisions about your services, staff training, scheduling, and salon experience.
Service Quality
Track mentions of haircut precision, color accuracy, treatment results, and overall service satisfaction across every review.
Stylist Skills
Monitor how clients rate your stylists' expertise, creativity, attention to detail, and ability to deliver the look they wanted.
Wait Time
Identify patterns around appointment delays, walk-in wait times, and whether clients feel rushed or kept waiting too long.
Ambiance
Understand how clients perceive your salon atmosphere, music, decor, comfort, and overall relaxation experience.
Cleanliness
Catch hygiene concerns about tools, stations, bathrooms, and overall salon cleanliness before they become a pattern in your reviews.
Value for Money
See whether clients feel your pricing matches the quality of service they received and how they compare you to competitors.
Protect Your Salon Rating Automatically
Not every salon visit goes perfectly. A color that does not quite match the inspiration photo, a longer wait than expected, or a miscommunication about layers can lead to a 1-star review that undoes months of building your reputation. FiveReply's smart review funnel gives you a second chance with unhappy clients before they go public.
- Happy clients go directly to Google to leave a public 5-star review
- Unhappy clients are routed to a private feedback form you control
- You see every complaint and can offer a redo or follow-up before it goes public
- Turn unhappy clients into loyal regulars by resolving issues privately and quickly
QR Codes at Your Reception Desk and Every Station
The best time to ask for a review is right after a client loves their new look. FiveReply generates a unique QR code and review link for your salon that you can place anywhere in the client experience. Clients scan with their phone, rate their visit, and leave a Google review in under 30 seconds — while the excitement about their fresh style is still high.
Reception Desk
Display at checkout
Mirrors & Stations
Place at every chair
Appointment Cards
Print on booking cards
Thank-You Texts
Send after appointments
AI Replies That Understand Salon & Beauty Context
Responding to every Google review is essential for salon reputation management, but finding time between back-to-back appointments, color processing, and managing your team is nearly impossible. FiveReply's AI generates personalized, professional reply drafts for every review within seconds. It understands beauty industry terminology, references the specific services and stylists mentioned, thanks clients for their kind words, and handles complaints about color results, wait times, or pricing with empathy and professionalism.
- References specific services like balayage, highlights, facials, or manicures mentioned in the review
- Responds in the reviewer's language — essential for salons in diverse communities
- One-click approve or edit before sending — you stay in full control of your brand voice
Review Management for Every Beauty Business
Whether you run a high-end hair salon, a neighborhood nail studio, a full-service day spa, or a modern barber shop, FiveReply adapts to how your clients experience and review your beauty business.
Hair Salons
Manage reviews across cuts, colors, treatments, and styling services. AI detects nuanced feedback about color matching, layering technique, and blowout quality so you know exactly where each stylist excels and where they need coaching.
Nail Salons
Track sentiment around nail art quality, gel durability, hygiene practices, and appointment efficiency. Spot trends in client preferences and address complaints about chipping or sanitation before they spread.
Spas & Wellness Centers
Monitor feedback on massage quality, facial results, relaxation atmosphere, and therapist professionalism. Understand which treatments drive the most positive reviews and which need refinement.
Barber Shops
Collect and manage reviews for fades, beard trims, hot towel shaves, and grooming services. Build your reputation fast with QR codes at every station and AI replies that match your shop's personality.
Set Up Salon Review Management in 3 Steps
Go from sign-up to collecting reviews before your next client sits in the chair.
Connect Google
Link your Google Business Profile in one click. FiveReply syncs all your existing reviews, ratings, and review history automatically. No technical setup required — if you can book an appointment, you can set up FiveReply.
Place Your QR Code
Download your unique QR code and place it at your reception desk, on mirrors at styling stations, on appointment cards, and in post-visit thank-you texts. Clients scan, rate their experience, and leave a Google review in seconds.
Let AI Handle Reviews
AI drafts personalized replies for every review, analyzes sentiment across service quality, stylist performance, and more, alerts you to negative feedback instantly, and gives you specific recommendations to elevate the client experience.
Salon Review Management Questions
Common questions from salon owners about managing Google reviews with FiveReply.
How does FiveReply help salons get more Google reviews?
FiveReply gives your salon a unique QR code and review link designed for beauty businesses. Place the QR code at your reception desk, on mirrors at styling stations, on appointment cards, or include it in thank-you texts after appointments. When a client scans it, the smart review funnel asks about their experience. Happy clients are directed straight to your Google Business Profile to leave a review. Clients with concerns are routed to a private feedback form so you can address their issue before it becomes a public review. Salons using FiveReply typically see a significant increase in monthly Google reviews within the first 60 days.
What kind of sentiment analysis does FiveReply offer for salons?
FiveReply uses AI to analyze every Google review and break it down into salon-specific categories: service quality, stylist skills, wait time, ambiance, cleanliness, and value for money. You get a sentiment score for each category, tracked over time so you can spot trends. For example, if wait time sentiment drops on Saturdays, you know to adjust scheduling. If stylist skills scores spike after a new hire completes training, you know what to replicate. The dashboard gives you clear, actionable data instead of guesswork about what clients really think.
Can FiveReply generate AI reply drafts for salon reviews?
Yes. Every time a new Google review comes in, FiveReply generates a personalized, professional reply draft within seconds. The AI understands salon and beauty context, so it references specific services like highlights, balayage, facials, or nail art, acknowledges stylist feedback, and responds appropriately to complaints about wait times or results. You can approve the draft with one click or edit it before sending. The AI also detects the language of the review and responds in the same language, which is essential for salons in diverse neighborhoods.
How does the smart review funnel protect my salon's rating?
The smart review funnel acts as a filter between your clients and your Google listing. When a client scans your QR code or clicks your review link, they first rate their experience. Clients who had a great experience are sent directly to Google to leave a public review. Clients who were unhappy with their cut, color, or treatment are redirected to a private feedback form where you can see their complaint and follow up directly. This means fewer negative reviews hit your Google profile while you still hear about every concern and have the chance to make it right, often turning an unhappy client into a loyal one.
Is FiveReply suitable for multi-location salon chains?
FiveReply is built to handle multi-location salon operations. You can manage reviews for all your locations from a single dashboard, compare sentiment scores across locations, and identify which salons are excelling and which need improvement. Each location gets its own QR code, review link, and analytics. The AI adapts its reply drafts to match the tone and brand of each location, whether it is a luxury day spa or a walk-in neighborhood salon. You can also compare individual stylist performance across locations to guide training and staffing decisions.
How much does FiveReply cost for salons?
FiveReply starts at $29 per month per location with the Starter plan, which includes AI reply drafts, QR codes, review links, real-time alerts, and Google Business Profile sync. The Growth plan at $79 per month adds unlimited AI replies, the smart review funnel, competitor tracking, sentiment analytics, the review widget, and the AI Business Coach. Both plans come with a 14-day free trial and no credit card is required to start. Most salons see a return on investment within the first month through increased bookings from improved Google ratings.